Seda, Davao’s urban lifestyle hotel, would like to give that best Christmas feeling through a very meaningful and heartwarming celebration with the lighting of its Christmas tree. They want to share this night to its partners and clients but most especially to Smile Train.
The executives of the ANFLO Group, the Consul Generals based in Davao City, Department of Tourism, City Council, Davao Chamber of Commerce, friends from the press and top business partners in the industry were all present to witness this important event.
Opening the ceremony, Mr. Ken Kapulong, Hotel’s General Manager, elaborates this concept saying, “The hotel’s decorations and accents are highlighted with socks – lit with gold and silver – to signify the bright hope of believing, just like a kid who pleases to get a present from a sock they hang on trees. This simple act of giving, whether big or small, reminds us that to whoever we give, this gesture will always be a grand surprise. As we continue to partner with Smile Train, we hope to be the giver of hope and genuine smiles of the beneficiaries and share this endeavor with everyone.”

Seda Hotels continue to share its blessings to Smile Train throughout the years. This is why during this season, they give their love and support to this foundation. The partnership was sealed and made official through a ceremonial exchange of bears with Smile Train representatives and patients.
Smile Train is an international children’s charity with a sustainable approach to a single, solvable problem: cleft lip and palate. Children born with clefts need more than just surgery. They may also need dental care, orthodontic treatment, and speech therapy. Where these services are available, they do everything they can to make them available to their patients. Guests and partners who wish to help Smile Train may buy some Christmas Tree ornaments for sale (Php100-300). Then all the proceeds will go to the said charity.

The ceremonial lighting was initiated by Seda’s very own bear, Seddy and Seda Abreeza’s General Manager Ken Kapulong. With them were Damosa Land VP Cary Lagdameo, Vice Mayor Bernie Al-ag, and Councilor Al Ryan Alejandre.
The tree lighting was followed by a Christmas musical show from P-Square, and a Yuletide food showcase by Seda Abreeza’s culinary team served for cocktails. ###









For inquiries and more details, please contact: ARIESHA FAITH M. DIMAANO, CGSP Communications Officer through nos. +6382 322 8819 | M: +63 917 851 7322 | F: +6382 322 8894. Email add: dimaano.faith@sedahotels.com